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Slovenia Business Week no. 31: More and More Households Have Broadband Internet

In the first quarter of 2006, 54% of all households in Slovenia had Internet access, 6 percentage points more than in the same period last year

In the first quarter of 2006, 54% of all households in Slovenia had Internet access, 6 percentage points more than in the same period last year. This means that just under 350,000 households had Internet access, which was used by more than 900,000 people.

The proportion of households with broadband access (ADSL, VDSL, cable) increased by 15% to reach 34%, according to the National Statistical Office.

It is the presence of children in a household which most of all decides whether the household has Internet access. Some 75% of such households had Internet access, as opposed to only 47% childless households.

There are more and more people who use the Internet every day: 37% of those between 10 and 74 use it every day, which is 9% more than in the same period last year.

Internet use has increased in all age groups but still remains highest in younger age groups. Some 81% of those aged between 16 and 34 had used the Internet in the past three months while only half as many aged between 35 and 54 had used it in the same period.

The level of education of a person also strongly influences Internet use. Only 39% of those with a lower level of education logged on in the first quarter while 90% of those with a university degree accessed the Internet.

About 42% of Internet users use the service to gather information about a product prior to purchase, while 21% use it to search for health-related information. 43% of those aged between 10 and 74 use email.

A little less than a third accessed government web pages, 26% visited forums, chat rooms and blogs. 15% of people between 10 and 74 have bought something on the Internet while in the past three months 8% had bought something.

Virtually all the companies with 10 employees or more had access to the Internet in the first half of 2006. Three quarters had broadband. Most of them, 89%, used the Internet for banking and financial services while 73% used it to follow market conditions.

About 62% of companies with 10 employees or more had their own website in the first quarter of this year, which is 3% more than in the same period last year. Most company websites featured their products, while half of them also offered catalogues and prices.

Source: Slovenian Press Agency STA

Author: STA, Slovenian National Press Agency